More Than More

MARKET UPDATE | Rates are higher, inventory is up, seller conversations are tougher, and buyer behavior is shifting. Dylan de Bruin, Chris Chiaramonte, Ethan Hokel, and Jason Mickelson talk about what it means to adapt to the reality of the market and adjust your mindset. 
Listen to the Buffini podcasts mentioned:
The Real State of Real Estate: Everything is Changing
The Biggest Real Estate Opportunities Right Now
 
In this episode: 
00:49 Market Bet Tattoo
01:26 Messy Deal Confessions
03:19 Buffini Takeaways
06:40 Inventory And Buyers
11:06 Fed Hike Breaking News
13:18 Pain And Price Correction
18:39 Pricing Strategy Two Weeks
23:43 AI Bubble And Housing Link
29:16 One Market Two Worlds
29:56 Sticky Rates New Normal
31:36 Election And Sentiment
34:18 Inventory And Pricing Reality
37:48 Mindset Amid Bad News
39:21 Real World Economic Signals
42:47 Agent Playbook And Cancellations
46:12 Buffini Bold Predictions
50:07 Brokerage Value And Independence
52:08 Price Drops Inventory Metrics
57:31 Wrap Up Advice And Forecasts
 
 
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PATH TO SIGNIFICANCE | Take control of your leads and build a business fueled by referrals. Learn how to create remarkable experiences, stay top of mind, and develop a tribe of advocates who actively refer you. 
 
In this episode: 
00:28 Why Leads Matter
01:16 Three Lead Transitions
01:29 Own Your Leads
02:58 Work by Referral
04:32 Action Steps for Stability
07:32 Referral Machine Basics
10:35 Build a Tribe
14:17 Why Agents Struggle
18:14 Long Game Payoff
20:00 Choose the Work
 
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | A successful real estate career is about more than selling houses. Explore the journey from survival to significance, and the essential pillars that help agents build a profitable, sustainable, and enjoyable business. 
 
In this episode: 
00:21 Why People Choose Real Estate
00:50 The Four Freedoms Explained
01:35 Why Agents Fail So Often
02:13 The Broken Brokerage Model
03:37 Training Salespeople Not Owners
04:49 Mapping the Agent Journey
05:37 Survival Stage Breakdown
06:08 Stability and Success Stages
07:00 Significance and Real Rewards
08:56 Four Pillars of the Business
09:24 Leads Systems Team Money Deep Dive
12:35 Transitions and the End Goal
13:17 Why This Mission Matters
 
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | As homes spend more time on the market and buyers have more choices, listing marketing becomes an even more important part of serving your sellers well. Staci Stillmunkes joins us to talk about how agents can strengthen their listing marketing and stand out in today's market. 
Access the Listing Marketing Plan and Listing Management Course. 
 
In this episode: 
00:28 Meet Staci
01:39 Market Shift Reality Check
03:13 Three Ps Framework
04:02 Two Promotion Goals
05:04 Listing Media Nonnegotiables
06:52 Launch Ready Marketing Plan
09:14 Face Or No Face Video
12:52 Beyond Basics Storytelling
14:35 Story Over Specs
15:30 Bring Sellers Into Story
16:08 Formats Beyond Social
17:40 Social Proof And Presence
19:00 Canva Stories And Repurpose
21:04 Capture More Content
23:25 10 10 20 System
24:52 Postcards And Follow Up
25:49 Neighborhood Open House
27:26 Sold Letter Storytelling
28:34 Resources And Wrap Up
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | Lisa Wheeler joins us to break down the financial side of building a team, from structuring how to pay yourself to determining what to pay an assistant and understanding the difference between 1099 and W-2 employees. She also shares practical tips for paying your team and keeping your business finances organized. 
To access the Top Tips when Hiring resource, click here.
 
In this episode: 
00:17 Meet Lisa Wheeler
00:46 What AFS Does
02:12 Paying Yourself Right
03:12 S Corp Payroll Basics
05:58 When to Hire Help
06:33 How Much to Pay
09:15 1099 vs W2 Explained
11:48 W2 Setup Paperwork
14:25 How to Pay Assistants
15:43 Clean Business Cashflow
16:49 Why Bookkeeping Matters
17:33 Contact Lisa
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | You don't have to run your real estate business from memory. It's about documenting what works and creating repeatable systems so your business becomes easier to run, grow, and hand off. In this conversation, Laura Major joins us to share how SOPs have helped streamline her business and create more freedom along the way. 
To view the SOP Builder, click here.
 
In this episode: 
00:36 What SOPs Really Mean
01:36 Clarity and Duplication
03:05 Proactive Systems Mindset
04:52 18-Month SOP Progress
06:42 Listing SOP Wake-Up Call
08:51 Brain Dump and Scripts
10:53 Handoff and Team Scaling
15:09 Goals and Capacity Planning
17:06 Refreshing Lead-to-Listing Flow
19:01 Post-Close Nurture Touchpoints
19:52 How to Start Your SOPs
20:43 What’s Next and Wrap-Up
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | You don't have to be a numbers person to think like a CFO. It's about making time to look at the data, understand what's driving results, and use those insights to make smarter decisions about where to put your money, time, and resources.
To access the CFO resources, click here.
 
In this episode: 
00:45 Why CFO Feels Hard
03:06 Make Space for Numbers
04:00 What a CFO Really Does
07:22 Strategic CFO Questions
07:59 Profitability and Levers
11:50 Resources to Get Started
12:42 Build Budget and KPIs
15:22 P&L and Reserves Basics
17:36 Using ChatGPT for Analysis
18:36 Best First Step and Wrap
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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BUILD A BETTER BUSINESS | Profit is a means, not an end. Learn how redefining the purpose of profit can bring clarity to your financial goals and help you build a business that supports the life you're truly trying to create.
To access the resources, click here. 
 
In this episode: 
00:24 Introducing the Four Ps
01:31 Why Vision and Profit Matter
03:23 Midwest Money Mindset
04:53 Origin of the Framework
08:48 Profit as Fuel
11:18 Worksheet Walkthrough
12:02 Pleasure Goals
14:18 Passion and Growth
15:39 Purpose and Impact
17:39 Clarity and Permission
18:54 Putting It Into Practice
21:51 Final Takeaways
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | Join Working by Referral instructors Angela, Dylan, and Thomas as they recap the series and share the key takeaways that help agents earn advocates.
Access the Working by Referral course here.
 
In this episode: 
00:18 Miniseries Launch Recap
01:17 What We Taught Together
01:47 Origins and Misconceptions
03:32 Database Grading on the Curve
05:29 Scripts Without the Sleaze
08:10 The Advocate Framework
12:46 Micro Tweaks
15:20 Picking a Favorite Section
15:38 Systems Over Creativity
17:04 Boring Base Wins
19:19 Book Club Strategy
21:28 Grade Your Database
21:54 Many Paths To Referrals
26:00 Teach The Referral Ask
30:26 Build Better Businesses
31:19 Organization Referral Revelation
33:05 Clarity And Closing
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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BUILD A BETTER BUSINESS | Building wealth through real estate requires more than finding the right deal—it requires a shift in thinking. Understand the principles and KPIs behind great investments and learn to recognize value beyond today's numbers.
Download the resource and access the tool here. 
 
In this episode:
00:32 Why Agents Invest
01:16 Four Freedoms Framework
03:19 Long Term Mindset Shift
04:26 Analyzer Tool Purpose
04:57 Seven Wealth Builders
07:23 Tax Magic Depreciation
10:10 1031 And Equity Access
14:04 Realtor Bonus Levers
16:07 Five KPIs Cashflow
19:00 Cash on Cash Benchmarks
20:43 Leverage Over Cashflow
22:04 Loan to Value Strategy
24:34 Cap Rate and 1% Rule
26:47 Three Hats Spreadsheet
27:47 Tax Losses and Cash Reality
31:27 Resetting Levers Over Time
33:01 How to Get Started
35:54 Play the Long Game
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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