More Than More

Tips From Top Agents to Help Your Sellers Win

What tactics are you deploying for your sellers in this hot market? Join Angela as she talks listing strategy in the current market with top listing agents, Jenn Clark (Urbandale Broker) and Jared Van Cleave (Ames). In this episode, they discuss current tactics to help your clients win, managing client expectations, pricing struggles and strategy, and helping sellers buy at the same time. 
 
We have multiple resources available for our agents to help their clients win in multiple offer situations and help sellers buy at the same time:
Multiple Offers Resources for Buyers and Sellers
How to Buy and Sell at the Same Time

Travis Bushaw - Your Side of the Boat is Sinking

Travis Bushaw is the NE Iowa Regional Director for C21SRE and offers a wealth of knowledge and insight about the real estate industry as part of the Iowa Association of REALTORS' leadership team and the future IAR president (in 2025).
 
In this episode, Travis shares his thoughts on the state of the industry and our local MLS associations and offers thoughts about the likelihood of a statewide MLS and its pros and cons. Also discussed in this episode: the pending NAR lawsuit with the Department of Justice, agent wellness, diversity and inclusion in real estate, the makeup of a successful real estate agent/company, effective leadership, and why the real estate industry is worth investing our collective efforts into. 

Real Estate Market Update - February 2022

Follow along by downloading the market report packet used in today's episode.
Join us for our monthly market update conversation with Dylan de Bruin, Kyle Clarkson (Ankeny Broker) and Tami Hicks (Ames Broker). In this episode, we discuss 
- Inflation and home value appreciation
- Homeowner equity and leveraging it in today's market
- Mortgage rate projections
- Buyer competition in the market
 
To download the market report packet used in today's episode, click here.
- To access the monthly market report from Keeping Current Matters, go to mykcm.com.

Abbey Robertson - Marketing Guidance from an 8.3 Ounce Purist

Abbey Robertson started her real estate career with a wealth of knowledge from her previous marketing gigs at Nike and Red Bull. In this episode, Abbey shares incredible insights about building a real estate brand and growing a real estate business by referral. 
 
Also in this episode: a discussion about what motivates various agents, honing in on your ideal target audience, the Buffini approach to sales, the challenge of navigating the first year in real estate, Abbey's incredible adoption journey with her two daughters, and a bucket full of bumper stickers!

Renee Dunkel - ”I Just Did My Job.”

Renee Dunkel has produced remarkable results in her business by obsessing about her customers and their outcomes. In this episode, Renee shares insights from her previous sales career and discusses the challenges that accompany a passionate obsession with the client journey. 
 
Also discussed in this episode: Renee's House Hunters episode, agent archetypes, de-personalizing transaction issues, our unique approach to real estate sales, goal setting, finding ideal team members, and building systems to improve to client experience. 

The Value of Your Top People

Do you know who your top people are? When was the last time you thanked them for supporting your business? Join Angela Fisher, Agent Development Director, as she sits down with top team, Megan Mitchum and Nichole Johnson (515realtor.com), to talk about the value your top 10-20 people bring to your business.
In this episode, we discuss keeping track of your top people, what it means to teach people to refer to you, how to show care and keep them engaged in your business, and how to thank your people in such a way that they feel appreciated and in turn continue to refer clients to you. 

Setting Goals + 2022 Sales Contest Update

Join Angela Fisher, Agent Development Director, as we check in with three C21SRE agents participating in our 2022 Sales Contest. In this episode, we talk to Ethan Hokel (@hokelrealestateteam), Sarah McElvaney (@sarahmcelvaneyc21), and Emma Jordison (@emmajordison.realestate) about their progress and the challenge of setting new business and personal goals every week.

Building Trust Through Care, Character & Competence

Join Angela Fisher, Agent Development Director, and Whitney Funkhouser, Director of Growth, as they discuss how to build trust with your people. In this episode, we'll dive into Buffini's 3 C's of trust: care, character and competence. You'll get six practical tactics for positioning yourself as a real estate expert, showing your people how important they are to you and building deeper relationships in order to win advocates. 
 
Our agents can find more coaching resources at c21resource.com/coaching and on the Drive in the Coaching folder. 

Gina Swanson - Balancing Life, Business & Purpose

Gina Swanson has spent the past eight years building a remarkable real estate business. A self-admitted planner, Gina talks to Dylan about setting goals and building systems, the process of building a real estate team, the power of vision boards and the multiple roles a woman plays in business, family and personal life and how to balance all of it.

TikTok Tips to Help You Stand Out

TikTok isn’t going away anytime soon! Become the expert, educate your audience and stand out from the crowd with these practical TikTok tips from our resident content creator, Hunter, and your marketing team. 
 
Looking for more TikTok insight? Our agents can watch the 'How to TikTok' course on C21Resource.com. Learn from our top TikTok agents (Kyle Clarkson & Chris Chiaramonte) as they discuss coming up with ideas, best practices and how to go viral.