More Than More

Renee Dunkel - ”I Just Did My Job.”

Renee Dunkel has produced remarkable results in her business by obsessing about her customers and their outcomes. In this episode, Renee shares insights from her previous sales career and discusses the challenges that accompany a passionate obsession with the client journey. 
 
Also discussed in this episode: Renee's House Hunters episode, agent archetypes, de-personalizing transaction issues, our unique approach to real estate sales, goal setting, finding ideal team members, and building systems to improve to client experience. 

The Value of Your Top People

Do you know who your top people are? When was the last time you thanked them for supporting your business? Join Angela Fisher, Agent Development Director, as she sits down with top team, Megan Mitchum and Nichole Johnson (515realtor.com), to talk about the value your top 10-20 people bring to your business.
In this episode, we discuss keeping track of your top people, what it means to teach people to refer to you, how to show care and keep them engaged in your business, and how to thank your people in such a way that they feel appreciated and in turn continue to refer clients to you. 

Setting Goals + 2022 Sales Contest Update

Join Angela Fisher, Agent Development Director, as we check in with three C21SRE agents participating in our 2022 Sales Contest. In this episode, we talk to Ethan Hokel (@hokelrealestateteam), Sarah McElvaney (@sarahmcelvaneyc21), and Emma Jordison (@emmajordison.realestate) about their progress and the challenge of setting new business and personal goals every week.

Building Trust Through Care, Character & Competence

Join Angela Fisher, Agent Development Director, and Whitney Funkhouser, Director of Growth, as they discuss how to build trust with your people. In this episode, we'll dive into Buffini's 3 C's of trust: care, character and competence. You'll get six practical tactics for positioning yourself as a real estate expert, showing your people how important they are to you and building deeper relationships in order to win advocates. 
 
Our agents can find more coaching resources at c21resource.com/coaching and on the Drive in the Coaching folder. 

Gina Swanson - Balancing Life, Business & Purpose

Gina Swanson has spent the past eight years building a remarkable real estate business. A self-admitted planner, Gina talks to Dylan about setting goals and building systems, the process of building a real estate team, the power of vision boards and the multiple roles a woman plays in business, family and personal life and how to balance all of it.

TikTok Tips to Help You Stand Out

TikTok isn’t going away anytime soon! Become the expert, educate your audience and stand out from the crowd with these practical TikTok tips from our resident content creator, Hunter, and your marketing team. 
 
Looking for more TikTok insight? Our agents can watch the 'How to TikTok' course on C21Resource.com. Learn from our top TikTok agents (Kyle Clarkson & Chris Chiaramonte) as they discuss coming up with ideas, best practices and how to go viral.
 
 

Real Estate Market Update - January 2022

Join us for our monthly market update conversation with Dylan de Bruin, Kyle Clarkson (Ankeny Broker) and Tami Hicks (Ames Broker). In this episode, we discuss the pace of the current market, rising home prices and:
1. The state of inventory in local markets and the likelihood of it increasing this year
2. The importance of coaching clients through the multiple offer process
3. The impact of rising interest rates and home values on buyers and sellers
4. The role of new construction as an inventory solution for buyers
 
- To download the market report packet used in today's episode, click here.
- To access the monthly market report from Keeping Current Matters, go to mykcm.com.
Bonus! Our agents can access multiple offer resources, including guides for clients and strategic tips for you, here.

Dominate Video with 5 Tips from Top Agents

We're on a mission to make 2022 the year of video for our agents! In this episode, your marketing team discusses the tips shared by Jason Pantana in the latest episode of the Tom Ferry Podcast. We'll cover coming up with content, creating a consistent schedule, "training" the algorithm to recognize your videos and more. 
Stay tuned for the next episode where we dig deep into how to succeed on TikTok. Hunter, our newest team member, shares his expertise and advice. Coming on Jan. 27th!
 
To listen to Jason Pantana's Video Mastermind session with top agents, click here.

Building a Business by Referral

In this episode, we discuss the ultimate goal for every real estate agent: building a referral-based business. We dive into why referrals are so essential, how to teach people to refer business to you, dialogues to help you have these conversations, how to nurture relationships and how to continuously provide value to your people so you are always top-of-mind.

Lead Generation with Agent Archetypes & 5 Spokes

In this episode, we discuss the number one problem every real estate agent faces: generating leads. We dive into why filling the top of your funnel is so important and why it can be so difficult. Then we dive into the two major concepts we use to help agents figure out the best lead generation strategies for them: Agent Archetypes and 5 Spokes. 
 
To learn more about Agent Archetypes, click here: bit.ly/3zMnfnE
To learn more about 5 Spokes, click here: bit.ly/3ngjsKi