More Than More

BUILD A BETTER BUSINESS | Profit is a means, not an end. Learn how redefining the purpose of profit can bring clarity to your financial goals and help you build a business that supports the life you're truly trying to create.
To access the resources, click here. 
 
In this episode: 
00:24 Introducing the Four Ps
01:31 Why Vision and Profit Matter
03:23 Midwest Money Mindset
04:53 Origin of the Framework
08:48 Profit as Fuel
11:18 Worksheet Walkthrough
12:02 Pleasure Goals
14:18 Passion and Growth
15:39 Purpose and Impact
17:39 Clarity and Permission
18:54 Putting It Into Practice
21:51 Final Takeaways
 
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PATH TO SIGNIFICANCE | Join Working by Referral instructors Angela, Dylan, and Thomas as they recap the series and share the key takeaways that help agents earn advocates.
Access the Working by Referral course here.
 
In this episode: 
00:18 Miniseries Launch Recap
01:17 What We Taught Together
01:47 Origins and Misconceptions
03:32 Database Grading on the Curve
05:29 Scripts Without the Sleaze
08:10 The Advocate Framework
12:46 Micro Tweaks
15:20 Picking a Favorite Section
15:38 Systems Over Creativity
17:04 Boring Base Wins
19:19 Book Club Strategy
21:28 Grade Your Database
21:54 Many Paths To Referrals
26:00 Teach The Referral Ask
30:26 Build Better Businesses
31:19 Organization Referral Revelation
33:05 Clarity And Closing
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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BUILD A BETTER BUSINESS | Building wealth through real estate requires more than finding the right deal—it requires a shift in thinking. Understand the principles and KPIs behind great investments and learn to recognize value beyond today's numbers.
Download the resource and access the tool here. 
 
In this episode:
00:32 Why Agents Invest
01:16 Four Freedoms Framework
03:19 Long Term Mindset Shift
04:26 Analyzer Tool Purpose
04:57 Seven Wealth Builders
07:23 Tax Magic Depreciation
10:10 1031 And Equity Access
14:04 Realtor Bonus Levers
16:07 Five KPIs Cashflow
19:00 Cash on Cash Benchmarks
20:43 Leverage Over Cashflow
22:04 Loan to Value Strategy
24:34 Cap Rate and 1% Rule
26:47 Three Hats Spreadsheet
27:47 Tax Losses and Cash Reality
31:27 Resetting Levers Over Time
33:01 How to Get Started
35:54 Play the Long Game
 
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THE BACKSTAGE | Dylan, Vic, Anna and Abbie revisit the staff's quarterly finance conversation and unpack the 3-step formula for winning: 1) No one is coming to save you, 2) You're responsible for your position - whether or not it's your fault, and 3) You have to sacrifice who you are today for who you want to become. They walk through the exercises used with staff, including mapping out a financial "end game" and running the math on what it actually takes to get there. 
They also share personal stories of debt, delayed belief, and the shame of assuming everyone else has it figured out, tracing how small actions build belief over time. They connect the framework beyond finances to parenting, health, and everyday work, landing on the same truth: agency changes everything and there are 3 steps to making it happen.
 
You can access the 'What Does Retirement Look Like?' resource here.
You can access the 'Retirement Worksheet' resource here.
 
In this episode:
00:26 Backstage Banter
01:20 Why Talk Money Again
03:42 Visualizing Retirement
05:35 Future Life Categories
08:06 Survival to Significance
10:29 What Would It Take Math
18:26 Ramsey Tools Next Steps
22:30 Three Step Success Formula
25:01 Tradeoffs And Sacrifice
25:24 Three Step Formula
25:53 No Ones Coming
30:10 Debt Shame Cycle
32:38 Victim Mindset Vs Ownership
37:30 Belief Through Action
41:03 Beyond Money Life Lessons
45:01 Teaching Kids Agency
47:56 Closing Take Action
 
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PATH TO SIGNIFICANCE | Stop measuring success by today's closings. Learn how a visible sales funnel, lead incubation, and closing for the next benchmark help you forecast where your business is headed.
Access the Business Forecasting resources. 
 
In this episode: 
00:35 Why Funnels Get Misread
01:28 Snapshot Not Automation
03:57 Funnel Shape and Forecast
05:41 Now Leads vs Later
08:17 How It Got Lost
10:00 Origins and Activity Points
11:08 Pens vs Jet Engines
15:16 Close for Benchmarks
16:11 Defining Leads
16:30 Leads First Always
16:57 Prospects Need Clarity
18:02 Value Based Follow Up
19:28 Appointment Benchmark
21:25 Micro Sales Mindset
22:21 Generate vs Administer
23:31 Incubation Daily Habit
24:36 Probability Scoring Basics
29:50 Forecasting Psychology
32:20 Closing Day Funnel Math
33:08 Getting Started Resources
34:22 Wrap Up and Next Steps
 
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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CLUES TO SUCCESS | An unexpected journey through Mary Kay and roofing sales led Michelle Erickson to real estate. She shares how those experiences built her confidence and why serving people has been the foundation of her success.
 
In this episode: 
00:45 Meet Michelle
01:15 Family Life Update
03:02 Kids Growing Up Fast
05:32 Confidence Breakthrough
07:47 Mary Kay Lessons
09:53 From Mary Kay to Roofing
13:17 Joining Real Estate
16:06 People First Selling
18:06 Early Success Metrics
20:08 Lead Gen and Referrals
22:32 Team Culture and Events
23:36 Team Vibe Support
25:12 Simple Client Care
26:22 People First Philosophy
28:37 Trust Over Sales
31:01 Referral Flywheel
31:22 Rental Investing Sprint
32:49 Managing Short Rentals
36:01 Mentoring Young Entrepreneurs
37:09 Freedom Through Teamwork
40:16 Raising Entrepreneur Kids
42:56 Parting Wisdom
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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BUILD A BETTER BUSINESS | You don't see the world as it is. You see it through the filters of your brain. Every conversation, decision, and client interaction is shaped by hidden cognitive biases—the mental shortcuts that influence how you think and respond. Learn to recognize them so you can communicate more effectively and make better decisions.
Access the Cognitive Biases resource. 
 
In this episode: 
00:00 ChatGPT Hallucinations
00:49 Humans Are Biased Too
03:03 Biases as Brain Shortcuts
03:36 System One vs Two
05:56 What Is Cognitive Bias
07:33 Biases Used Against You
08:27 Anchoring Explained
10:12 Availability Heuristic
13:05 Loss Aversion
15:34 Framing and Contrast
18:40 Fundamental Attribution Error
20:34 Graceful Disposition
21:19 In-Group Bias Blindspots
23:23 Halo and Horn Effects
24:18 Bandwagon Social Proof
25:04 Peak-End Rule Memories
26:37 Negativity Bias Rewiring
28:22 Hindsight Bias Decisions
30:59 Confirmation Bias Bubbles
33:43 Survivorship Bias Story
36:16 Humility and Next Steps
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | The best business owners don't just ask what needs to get done. They ask, "What could run better?" Learn how thinking like a COO can improve the systems behind your leads, transactions, and marketing to build a business that scales.
Access the COO resource. 
 
In this episode:
00:17 CEO vs COO Hats
01:44 Defining the COO Role
02:51 Three Pillars Framework
05:27 Monthly COO Rhythm
06:22 SOPs and Role Clarity
08:38 Audit Client Experience
10:35 Strategic Questions to Ask
12:10 Fixing Repeat Problems
16:45 Make Time for Thinking
18:52 Tools to Get Started
20:56 Books and Final Advice
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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PATH TO SIGNIFICANCE | The difference between surviving and thriving in real estate often comes down to intentional time blocking. Learn how to structure your priorities around the activities that drive consistency, momentum, and long-term success.
Access the time blocking framework on the Coaching page under Resources > Business > Time Blocking Essentials.
 
In this episode:
00:13 Why Choose Real Estate
01:19 My Own Boss Myth
02:45 Results Economy Reality
04:52 Time Blocking Basics
06:14 Daily Lead Generation
08:24 Start With Personal
09:54 Weekly Planning Strategy
11:47 Lead Gen and Incubation
13:39 Client Care and Follow Up
17:17 Work On Your Business
19:24 Mature Business Priorities
22:17 Keep Learning and Grow
22:51 Wrap Up and Next Steps
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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BUILD A BETTER BUSINESS | In real estate, it's easy to get pulled into battles over who's right, what's fair, or what someone deserves. But the agents who consistently win learn to prioritize outcomes over validation. Learn how ego quietly hijacks your focus and how to recognize when being right is costing you what you really want. 
Use the reflection guide to help you put these ideas to practice. 
 
In this episode: 
00:53 Naming the OPE
01:46 But They're Wrong
04:59 Why Should They
06:03 Win Or Be Right
08:17 Two Levels Winning
10:25 Justice Ego Trap
11:41 Being Liked Avoiding Discomfort
14:48 Just Be Wrong
16:03 Stress Drama Tradeoffs
16:43 Ego Triggers List
17:07 Pride Strength Bullying
17:39 Being Liked Kind Candor
18:08 Consistency Control High Ground
20:53 Why We Struggle
22:05 Immaturity Low EQ
23:11 Bad Advice Validation
25:07 Pause Ask Better Questions
25:50 Four Questions Tattoo
27:54 Road Rage Outcome Focus
29:23 Choose Win
 
Subscribe to the More Than More Podcast for new weekly episodes as we discuss building meaningful and impactful businesses, careers, and lives through real estate.
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